Bloomberg reports $2.2 billion merger deal between Blackstone and Wattpad: More details to come

Bloomberg reported that the merged company will be named “Wattpad,” and it will have the same name as the company that started it all: Wattpad Publishing.

The move makes sense for Wattpad as well.

It’s the publishing powerhouse that has published some of the most high-profile titles in the industry, including books like “The Hunger Games” and “The Fault in Our Stars,” and was the first company to create an e-reader with the Apple Watch.

Wattpad was founded in 2012 and has over 200,000 subscribers.